sentinel 1 - How to download products from ESA's scihub using OData protocol?

How one can download files programatically using scihub OData protocol and cURL (or other library/program)?

You can get a descriptive xml response of the API for a dataset can be obtained by this example:

curl -u username:password "https://scihub.esa.int/dhus/odata/v1/Products('177db57e-56ca-4588-830a-cfb8712ecf6f')/$value/"

But how you can actually use it to pull actual data ?