arcpy - string u' encoding problem

the goal of my program is to retrieve data from a field one after another at the end to compare with other values of another table when I execute the code that allows me to point to the values of the first field I get a string that starts with u ' What should I do to remove the u'

DataSource= Shapefile

cursor=arcpy.da.SearchCursor("Feuil1$","LIAISON_NOM")

for row in cursor:
print(str(row))

i get this

>>>>(u'ROAD 1',)
    (u'ROAD 2',)